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Being Effective in Your Persuasive Writing (persuasive writing) The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why. To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing. Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing. Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them. Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe. You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be “only the cool kids will be wearing product XYZ” or “we know as a respectable home owner you will want to…..” By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them. Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don’t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.

Examine the Interior of Publishing Companies (publishing companies) The publishing company can be seen as the backbone of the writing world. Written words seemingly would not have been able to be seen without publishing companies. The publishing company provides a great service to society by publishing and displaying the work of authors. The existence of publishers is obvious, but the interior of the publishing world and its companies is unknown by many people. Publishing is known as an apprenticeship industry, which means that most of the knowledge needed by a publishing professional will be learned with hands-on experience on the job. Generally, information that is learned in one department of a company is useful throughout the publishing house, which gives professionals the opportunity to move between departments. There are many levels to a publishing company and they all have different functions. The administrative level is the first level of any company, and has many responsibilities in the functioning publishing companies. The administrative department is responsible for managing daily operations for publishing executives and management. This responsibility involves interaction with all of the employees from all of the departments, as well as interaction with authors and agents. The administrative employees are required to manage the calendar, maintain organized files, screen/prioritize mail, draft correspondence, make travel arrangements and prepare itineraries, process expense reports, take minutes at meetings and prepare reports. A position as an administrative employee allows a person to have a high-level of understanding of a publishing company, while being visible to executives. Advertising is another division of publishing companies. Most publishing companies have in-house advertising agencies that purchase media space and create and design advertisements. In a publishing company, the advertising department works closely with the marketing directors, editors, and publishers of titles to create an advertising plan that will promote sales of an individual book. Every advertising plan requires research and negotiation to provide the best venues and the most cost-effective methods of advertisement. These employees also work closely with graphic designers, commercial sales representatives, printing presses, and internal staff to facilitate the run of advertisements. The editorial department of a publishing house is one of the most important departments. This department acquires, negotiates, develops, and edits book projects for publication. The daily activities of editorial employees include preparing acquisitions for transmittal to the production department, developing and maintaining relationships with authors, booksellers, and agents, performing general administrative duties, participating in editorial, design and marketing meetings, and reading and evaluating submissions by writing reader’s reports. The editorial department must work closely with all departments. Another division of publishing companies is the marketing department. The marketing department has the responsibility of creating, preparing, and establishing marketing strategies and policies for each title by coordinating the efforts of the publicity, promotion, advertising, online, and sales departments. The marketing department is responsible for preparing all sales presentation materials, audio recordings, fact sheet collation, and promotions, creating and producing additional account-specific presentation materials, researching and establishing relations with new markets, and planning and maintaining sales and marketing schedules. The publisher’s office is also an important department for many publishing companies. The publishers oversee the life cycle of a title from acquisition to production, and onto the sales force. Publishers are responsible for making executive decisions for all titles within assigned imprints while staying within any cost restraints. This department is also responsible for sponsoring book projects, strategies, and initiatives for the publishing company. The subsidiary rights and permissions department is also one of the most important divisions of a publishing company. This department finds additional sources of profit for a given title, including serials, book clubs, and paperback, audio and e-book rights. The daily activities for the subsidiary department include writing submission letters, sending manuscripts, proposals, and books to foreign publishers and agents, coordinating co-productions with other publishers, working with book clubs and sales for special editions, and maintaining relationships with other publishing companies. Publishing companies have many divisions, including, sales, purchasing, publicity, promotion, production, managing editorial, legal contracts Internet development, information technology, human resources, finance, art and design, and audio.

Save the Earth and Get Free Stuff from Recycling with Freecycle Get ready to become more earth-conscious by freecycling. What is freecyling and how can it help the environment? As the name implies, the concept of freecycling is directly inspired by the idea of recycling. Freecycling is not only a great way to help protect the earth's natural resources and prevent the flooding of landfills, it is also a great and viable way to find goods and services that you really need. Thus, freecycling is a very practical approach to many of the problems that we face today. What is the Freecycle Network? Freecyling has found a home at freecylce.org. The Freecycle website is home to the Freecycle network. This network is made up of over 4,000 groups with a total member population of over four million people worldwide. The freecycle philosophy is spreading like wildfire as more and more people come to learn more about this exciting and environmentally friendly new exchange network. The Freecycle Network represents an entirely grassroots, nonprofit effort that allows people to get and give their stuff fro free in their own cities and towns. Freecycle allows all the good stuff that would normally end up in a landfill in the hands of someone who can really use it. A local volunteer who is in charge of coordinating the freecycling efforts and awareness in their own community moderates almost each local freecycle group. Membership to join the Freecycle Network is absolutely free and open to anyone with something to give, or get. In order to join the Freecycle Network today, simply find your local community by searching in the search box. The Ins and Outs of Freecycling for the Freecyling Newbie No freecycling is not a new, cutting edge sport—it is an easy way to manage one's owns possessions so that you leave a smaller footprint on the Earth. If you are new to freecycling, perhaps you could use a little guidance on how to get into the freecycling side of things. Here are some things you need to know before you get started in the exciting world of freecycling. Take the Right Kinds of Precautions When Freecycling One of the most important things you should do is to always make sure to freecycle safely. Freecycling often means coming into direct contact with seemingly perfect strangers. You should always maintain your safety and privacy when interacting with other members of your freecycling group. If you do not know someone well, avoid giving out your personal contact information right away. Whenever possible, try to make exchanges in a public setting or at least make sure that you are not alone with picking up or waiting for someone to pick up the item that is being freecycled. Tips and Hints for Using the Freecylce List What happens once you has signed up to become a part of your local freecycling group? Once you have successfully joined, you can use your local freecycling list to communicate with other members. You can post a message, read messages and send email to your local groups collective address. Most local freecycling groups use local yahoo groups to communicate. To send an email to the list, simply send an email to your local groups email address. If for some reason you wish to unsubscribe to your local freecyling group, you simply need to send an email to the unsubscribe address that is listed at the bottom of each email from your local freecycling group. For information on posting, replying or reading messages to your local yahoo group, visit your local group and become familiar with the delivery options. If you have any questions, contact your group's moderator directly.