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Networking Know-How: How to Get Through to the Busiest of People
When you are job hunting, sometimes the most frustrating part is just getting your foot through the door to let the right people know that you are out there and available for work. Companies can be like members-only clubs; they tend to be a little distrustful of cold callers and most executives advise their assistants to run interference for them on the phone so they do not get stuck having a protracted conversation with someone they just aren’t interested in doing business with. The thing is that to get an interview, these people can be the very same people you need to talk to. How do you get these busy people to clear some time off in their busy schedule to speak to you?
First things first – you have to get the right attitude. If you want busy people to make time to talk to you, you have to present yourself in a way that makes them feel like you are worth the time investment. The trick here is that you have to do this by phone, and often, you have to first convince an operator or personal assistant that your call is one worth putting through to the boss. Your phone etiquette and vocal confidence will be the key here.
Consider you basic phone manners first. Instead of launching right into what you want, respond to the greeting of the person who answers the phone with a hello of your own. Animate your voice and always remember that simply saying “please” and “thank you” can go a long way. Be the kind of caller that you would want to talk to if your job was answering the phone all day. People will respond to your positive attitude with a positive attitude of their own.
Next, consider your confidence level on the phone. Do you tend to get tongue-tied and stumble over your words? That kind of delivery from you will set all the warning bells ringing on the other end of the phone, and you will find the person with whom you wish to speak always “out of the office.” Instead, work on sounding like you are confident that it is a forgone conclusion that you will get to speak that busy person you want to talk to. Be confident that what you have to say is something that is worth hearing. It may help to write out a framework of what you will say and practice a few times so you sound relaxed and composed when you make that call.
Once your attitude is right to make the call, you can then employ a few tricks of the trade for getting through to those busy people. Instead of giving away too much up front, start your call by asking if the person with whom you need to speak is in. If the answer is yes, then you can remove on potential “excuse” for not putting your call through. If your call can’t be taken at that time, skip the message. Let the PA or operator know that you will call back again. That way you have a legitimate reason to keep calling.
Of course, you might have to keep calling and calling, and that assistant might start knowing the sound of your voice. If you keep speaking to the same person, it’s time to open up with some person details. Let them know your name, why you’re calling, and if someone referred you, who that person is. Developing that personal relationship can help you get your call through to the boss.
Last but not least, don’t give up. Busy people are, well, busy, and not necessarily avoiding your call. Persistence pays off, so keep on calling until you get through.
Editing for the Next Generation: The MySpace Form (myspace editing) The goal of a good editor is to make any piece of text appropriate for its audience and form. Books must fit into the expectations of a publishing company in order to fit the expectations of those who buy the books. Magazine articles must fit the style of the magazine including its goals and also its audience’s expectations. Content is certainly important, but voice and specific word choice are also big components of catering to an audience. A scientific magazine should not sound like the latest gossip. Likewise, a glamour magazine should be far from stiff and boring. When it comes to internet editing, even more elements are added to the typical editing criteria. Consider for a moment the different aspects of editing for the MySpace pages. Individual Pages An individual is not required to edit their pages. MySpace editing does often involve self-editing however. A page owner is writing about themselves, introducing themselves to many other people. No doubt that page owner wants to send the right message. Self-definition is very important in order to effectively communicate your intentions with others. That is where MySpace editing comes in. Here again, word choice is very important. Careful use of adjectives and other descriptive words can paint a picture for other visitors to the site. Using generic terms like ‘thing’ and ‘a lot’ will leave a person sounding boring and bland. In addition to self-representation, individual pages really should be edited for appropriate citations. That may sound tedious and so like ninth grade English class, but it is important. Quoting authors and lyricists on your page is an effective way to express your own feelings, but if the words are not your own, you cannot claim them. Plagiarism is wrong. In addition to the ethical issues, you should give credit to the people you quote for other reasons as well. Visitors to your page may really appreciate the words and lyrics that you quote. If you give credit to their author, other people can find more similar words to enjoy. Corporate Pages MySpace editing is useful for individuals, but it also opens up job opportunities. Because of the popularity of MySpace pages, advertisers have naturally started enjoying the benefits of the high traffic. The problem is that many advertisers may not be familiar with the format of MySpace nor the appropriate language to use to reach the audience that is surfing there. A qualified user can use their expertise to help corporations effectively use the pages in order to best reach the audience. A member of that audience can edit for the presentation of content so that it will be the most effective at getting the readers’ attention. If you are one of these qualified users, MySpace editing could lead you to a successful career in all kinds of editing. Use your own page as a resume. If you aren’t interested in the career, you could just have some fun making the most of someone’s use of the pages. You will no doubt be well rewarded for your efforts. MySpace editing can take more than one form. The important thing to remember is that no matter what the format is for writing, correctness is important. Especially when your words are representing you, you will want to be clear and correct in your writing. Giving credit to those people you quote is the correct thing to do ethically, but it is also respectful. Finally, editing for companies without the proper know-how when it comes to internet advertising could be quite profitable. You’ll be more likely to get the job if your own page is effectively and correctly put together. Software Copyright Laws Software Copyright Laws Fail to Provide Adequate Protection Software copyright laws are among the most difficult to enforce among the masses. Many companies and corporations are also well known for overlooking these laws, which were designed to protect the makes of software from not earning their worth. Perhaps one of the biggest hitches leading so many software businesses to go out of business is the fact that they have a great deal of difficulty actually enforcing the software copyright laws that are in place and getting the money that is owed them according to the agreements that have been made with those on the using end of the software. Software developers, particularly in the corporate world design software that makes other companies run more efficiently. The software allows these companies to save millions of dollars each year. Software copyright laws protect the interests of the software developers that create these massive programs. These programs are often designed specifically for that one company and are very expensive. The agreement often consists of a certain number of users with the company purchasing more licenses or copies of the software during expansions or paying some sort of royalties for the use of the software. The purchasing companies agree to this and then more often than not fail to honor that agreement. The agreement is what allows this company to use that software, this agreement is what allows that permission. When companies aren't living up to their end of this agreement they are not only guilty of breaching that agreement but also of breaking software copyright laws. The trouble always lies in proving that they are not honoring the contract and the extent and duration of the breach. Some of the ways that companies will argue in defense of them not paying the royalties, additional fees, purchasing additional software, etc. is that they upgraded computers and reused the old software (they did actually purchase the rights to use the original software and by doing so feel that they have broken no software copyright laws) the problem lies in the fact that adding ten new computers and placing the software on those should mean that you remove it from or get rid of 10 old computers. This is rarely how it works. So now they've basically stolen ten copies of software that can be well worth hundreds of thousands of dollars. Multiply this by 10, 20, or 100 companies trying this or worse each year and the offending companies are costing software developers millions of dollars in profits. This is when software copyright laws are not as far reaching in their scope as they really need to be. Software copyright laws exist to protect the software companies from this type of abuse and misuse, however, the hands of the companies are almost unilaterally tied when it comes to proving that software copyright laws have been broken in court. There are always exceptions to every rule. In this case big business software developers that abuse the software copyright laws to the point of breaking make the exceptions rather than miserly consumers that do not wish to pay for the products they are consuming. The big boys are able to do this by offering licenses for their software and claiming that these laws do not apply to their situation because they are not actually selling the software only 'renting' out permission for people or companies to 'use' that software. The true irony is that these practices began as a response to the corporate irresponsibility mentioned above. It's amazing that the very software copyright laws that were created to protect these companies can't protect their consumers from the greed of the developing companies. |