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Being Effective in Your Persuasive Writing
(persuasive writing)
The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why.
To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing.
Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing.
Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them.
Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe.
You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be “only the cool kids will be wearing product XYZ” or “we know as a respectable home owner you will want to…..” By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them.
Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don’t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.
Why Taking that Vacation Can Lead to a Better Workplace Do you love your vacations? Are they relaxing, fun and entertaining? There are many reasons why a vacation can enrich your life and fulfill you with joy and happiness. But many of these reasons actually can also be directly translated into reasons for why taking that vacation can lead to a better workplace for you, your boss and other employees. Vacations are as essential to a hard working employee as a parachute to a person jumping from an airplane with the goal to land safely. Many employers would love to minimize the time you are gone from your workplace because they think the more time you spend there, the more work you will accomplish. This argument is right up to a certain amount of hours and days a months or a year, but whenever your body starts to get tired and exhausted, the amount of work that you produce decreases. The quality of your work starts to decline as well. Time off work, time together with your family, time to relax, time to regenerate and time to just plain have fun are very important in an employees life. Taking a vacation has many benefits to the employee, but also to the company you work for. The more relaxed and happy your worker starts a workday or the workweek; the better will most likely be his or her performances at work. Research has shown that relaxation and regeneration are essential to human bodies. Did you know that in some companies in Europe and Asia, the emphasis on relaxation goes so far that meditation, morning sport and a short power nap belong to their required parts of a work day? The United States is actually one of the only industrialized countries that does not mandate a minimum of vacation days that the worker has to take off. In fact, in many countries in Europe, a minimum of 20 and more days is the norm. Since the late 1970s, the average middle income family works in total hours three and more months a year more then they did back then and according to a research done by Boston College, approximately 25% of Americans do not take a vacation at all. After all these facts are slowly emerging from mounts of collected date, some of the bigger American companies have actually begun to realize that off-time and vacation are essential to prevent mishaps and screwed up designs and products. If you are not taking your vacation or your employers does not allow for any vacation, a series of health hazards such as stress and high stress, sleeplessness, burnout, heart attacks and even more serious health conditions can occur. Another big factor in working too much, working overtime or never having vacation can be problems and loss of family and friends. Problems with families and friends will directly impact performance at work and even though the employee might not talk about it at work or might b e holding back his or her feelings, the mood and general behavior of the employee will have an impact ion his work and other employees. Every employee should value the vacation time given to him or her and employers should grant the time asked for to their employees. Vacation is essential to the performance at work and the quality in products the company can deliver. Following the examples that are set by many European countries, the US should give their employees the time they need and also make sure that their employees do take the time off to be a better employee overall. Vacation is fun, relaxing and regenerating. Ways to Quit your Job Yet Still Maintain Positive Ties Just as there are ways to get jobs, there are also ways to leave jobs--especially one where you have cultivated relationships. Moving on to a new position does not mean that you have to leave on bad terms. Get the job you want without leaving your current job on bad terms. Choosing to leave one job for another one is a decision that is often unavoidable. In order to progress in life, changing jobs may be necessary. Whether it is increased pay, more room for advancement or a better work environment, changing jobs is a natural part of life. While some employees leave jobs because they are unhappy, other employees leave because they simply need or want a new job. These employees may have great working relationships with their employees and co-workers. They may even have good personal relationships with these people. Extenuating circumstances like friendships can make it difficult to move from one job to another. However, this necessary move can be made without destroying ties that are important to you. Being professional and careful when leaving your job can make leaving much easier. First of all, do not tell anyone you are planning one leaving. No matter how close you are to your co-workers, keep your intentions quiet. Arrange interviews during times that do not conflict with your current job. You do not want to miss work for an interview. Remember your current employer is an excellent reference for you. Maintain your good reputation at your current job. Continue to do a good job and care about your particular position. Using the company phones, e-mail or fax machine to contact your new potential employer is not appropriate. Use your own devices to contact the interviewer. Until you have the new job, things should be business as usual on your current job. Also, never give your notice at your current job until you are sure that you have the other job. Having to retract a two-week notice because you prematurely gave it is a sure way to cause friction. Once your new job is secure and you have given your tow week notice, continue to be a good employee. Be on time for work and complete your projects. Remember, no matter what your new job is, you have obligations to your current job. Write out your notice. Compose a nice letter thanking your boss and co-workers and provide two or more weeks notice. By giving a written and dated letter no one will be able to dispute the length of your notice. Also, you will be providing a professional and considerate notice. Allow your co-workers and bosses to say goodbye to you. If they want to take you out for a drink on your last day, oblige them. Enjoy celebrating an end of an era. You may keep in contact afterwards but you probably won’t be working together again. Let them know that you realize this and that you leaving is not personal. Sometimes, no matter what you do, some people are not going to be okay with you leaving a job. There will always be someone who thinks that you getting another job is not a good idea for you. This is especially true for co-workers or bosses who you have a relationship with. Some of that is probably coming for the fact that they will miss you being around the office. Others can be envious of your boldness. It takes a lot to leave a comfy work environment for a challenging job. There is no way to please everyone. In these cases, just remain positive and ignore any backlash you may face. |